The My Guide Brand

The My Guide brand strives to be consistent across the entire network as well as social media, to represent the same values and high quality brand on every single page or reference to any part of the My Guide Network. Please follow the brand guidelines below.

Our Logo

We love our Logo, so we want you to use it with the utmost precision, respecting all our general rules. Just use the logos and their variables presented below.

  • Do use only approved logo assets (or request any you need via
  • Don't add your own effects
  • Don't modify the logo
  • Don't change the colours
  • Don't change the radius/aspect ratio
My Guide
My Guide
My Guide
Brand Primary #E91D62
Brand Text Color #363C4B
Brand Link Color #2196F3
Brand Background Color #FFFFFF

Brand Colours

The color palette of our brand is made up of our 3 main ones:

  • Brand Heading Color: Magenta
  • Text Color: Dark Gray
  • Background color: White
  • Color for Links: Blue

The Magenta My Guide Isotype is the core of our brand identity and should appear whenever possible so that our brand is immediately identified.

Our Font

Lato is the primary font family designed in the Summer of 2010 by Warsaw based designer Łukasz Dziedzic (“Lato” means “Summer” in Polish). It should be used whenever possible to communicate key brand messages in headlines and display copy.

Stamp Approved by a Local Expert

This Stamp must be applied to photographs that highlight a destination or business associated with our community.


Franchise Opportunity

My Guide is part of the global My Guide Network of Online & Mobile travel guides.Our Complete Website Solution frees up the time, cost and technical expertise required to build and operate your own successful online travel business.

A Global Network of Local Experts

An Established Travel Brand

Cutting Edge Technology

If you are interested in becoming a local travel partner and would like to find out more then please get in touch.

My Guide Network

© 2024 My Guide Network LtdAll Rights Reserved.